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Needing Help with Research Project about Poland (market a product)


research  
6 Mar 2008 /  #1
I am from the United States and would like to know a little bit more about Poland. I am in college and am a marketing Major. I have a big project and have to market a product in theory to your country. I have been looking stuff up and was thinking a a hot drink such as tea would be able to market well. I was wondering if anyone would like to help me with this. I need help coming up with target markets your interests in Poland and if you would think this would work ? Anything responses would be greatly appreciated. Thank you in advance.
Wroclaw  44 | 5359  
6 Mar 2008 /  #2
a hot drink such as tea would be able to market well.

Just to start you off.

Polish folk like their tea. And because of this you would have a problem getting them to change brands.
jones101  1 | 349  
6 Mar 2008 /  #3
If this is in theory does it really matter what you pick and if they would buy it? Who is gonna know...it's not real.

Sounds like it is more about your marketing plan than the product.
Lady in red  
6 Mar 2008 /  #4
I have a big project

You have that is true a very big project, because you have not yet identified what product would be appropriate or in demand in a country as Poland. It's not sufficient to think that you can just look at one commodity like tea for example. Think you need to do a little bit more homework before the project can move forward ?

The thing is you are looking at very basic marketing principles first and foremost and should be applying those. I'm sure you know what they are if you are a 'marketing Major" ?

I'm sure when you have done a bit more work yourself and are a bit clearer than maybe someone on here could give you pointers on the logistics of then moving the product in a country like Poland.

Good Luck. :)
Kowalski  7 | 621  
11 Mar 2008 /  #5
speaking on tea...swiss cannabis ice tea is getting quite popular in Poland

dmspolska.pl/cice.html
TheKruk  3 | 308  
13 Mar 2008 /  #6
Some ideas maybe:
When I lived in Poland I was in shock they still drank instant coffee and almost nobody sold coffee to go!
Burritos! good fast cheap Mexican food the key word here is "Good"
Good Pizza like from New York would sell like crazy, Poles put ketchup on Pizza.
automatic train ticket machines! you can wait hours as Babcia asks for tickets and train times for the next five years, and PKP doesn't care if its overbooked anyway.

laundromats
t-shirts with Polish writing on them
automatic billpay offices
Chocolate chip cookies(or any good cookies for that matter) biscuits? in English.
There are a few ideas should make you millions
RockyMason  19 | 250  
13 Mar 2008 /  #7
I am from the United States and would like to know a little bit more about Poland. I am in college and am a marketing Major. I have a big project and have to market a product in theory to your country. I have been looking stuff up and was thinking a a hot drink such as tea would be able to market well. I was wondering if anyone would like to help me with this. I need help coming up with target markets your interests in Poland and if you would think this would work ? Anything responses would be greatly appreciated. Thank you in advance.

Im at a univ as well and majoring in accounting. Get off ur butt get off ur computer and go ask around! Welcome to business its better to go make contacts than it is to sit online all day! If i wanted to advertise something in poland though it would have to have alcohol in it! B/c poles like to drink and the drinking age there is very low! Poles also like twix bars alot LOL. I know that was random LOL.

Wat year are in the business dept?
tornado2007  11 | 2270  
13 Mar 2008 /  #8
i'm hurt, a guest gets his questions answered for a proect, yet mine, not one reply, lol you'de think loyalty to the site would hold some water wouldn't you :) j/k
szarlotka  8 | 2205  
13 Mar 2008 /  #9
yet mine, not one reply

Er what was your question again?
tornado2007  11 | 2270  
13 Mar 2008 /  #11
here is my topic, any help on the elements would be cool, thnx :)

polishforums.com/project_poland_help_appreciated-4_20657_0.html

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