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Posts by lenarty  

Joined: 11 Aug 2008 / Male ♂
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Posts: Total: 3 / In This Archive: 3
From: Poland, Warsaw
Speaks Polish?: yes
Interests: economy

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lenarty   
11 Aug 2008
News / Survey on Polish brand and image of Poland [13]

The Polish Promotional Programme Foundation in co-operation with the University of Warsaw Faculty of Economic Sciences and AIESEC Polska Local Committee Warszawa SGH are currently preparing a series of reports on promoting Poland and especially its economy throughout the world. We would very much appreciate it if you would agree to take part in the project and express freely your opinion on Poland and Poles.

Foreign public opinion survey is an essential part of the reports-to-be. We would like to find out what your opinion on the attractiveness of Poland is, what the rate and level of development of our country as well as our strengths and weaknesses are like in your perception. We strongly believe that decision makers responsible for promoting Poland should be well informed as to the international community opinion on Poland and the Polish, on the ‘Polska’ (‘Poland’) brand value. It is through the reports that we would like to be of assistance in delivering such knowledge to them.

We will be profoundly grateful if you will consider filling in the questionnaire thus sharing your opinion with us. We would also be very much obliged if you would possibly inform your friends and colleagues of the questionnaire. The survey is totally anonymous and its results will serve only scientific and cognitive purposes. The form has been prepared in a comfortable user-friendly online version

terazpolska.pl/index.php?menu=survey

On behalf of the project authors thank you very much for commitment and co-operation!

Jarosław Górski
Adviser to Chairman of the Board
Polish Promotional Programme Foundation
lenarty   
13 Aug 2008
News / Survey on Polish brand and image of Poland [13]

Things like these MUST be sorted out before you try to promote a place. I am NOT saying that these things happens everywhere in Poland.

Exactly, that is the point. Before anyone can responsibly design any strategic solutions for promoting aims, we must get to know what the image of the country is and what is spoiling it. The cognitive aspects are of the same importance as the "real" - i.e. if a low quality of touristic services discourages people to visit a country. The more we can get from such surveys, the better we can prepare ourselves to make a good job in promoting the country abroad.

Thank a lot for filling the questionnaire!
lenarty   
18 Aug 2008
News / Survey on Polish brand and image of Poland [13]

Tkanks for your wishes, I hope we will observe a lot of interesting and useful campaignes... The problem is there is a long road from the research to any campaigne :)